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拥抱世界的色彩——第16届广州国际艺术博览会
作者:    来源:品博艺术网    日期:2011-06-21

三、参展要素 Exhibition Notice

【参展对象】Exhibitors:
国内外画廊、艺术品公司、美术院校、美术团体、艺术部落、美术出版社、艺术机构。
Art institutes like national and international art galleries, artwork companies, art colleges, art groups, arts publishing houses.

【参展范围】Scope of Exhibition:
国画、油画、版画、雕塑、摄影、视频、多媒体、装置等。
Including painting, canvases, print, sculpture, photograph, video, multimedia, integrated material and other equipment, etc.

【参展费用】
Exhibition Expense
品牌画廊展区(二层):RMB 1600元/㎡
Gallery Zone(2F):RMB 1600元/㎡
特邀推荐展区(一层):RMB 1200元/㎡
Specially Recommended Zone(1F):RMB 1200元/㎡
光地:Bare Stand
RMB 1200元/㎡(二层)
RMB 1200元/㎡(2F)
RMB 1000元/㎡(一层)
RMB 1000元/㎡(1F)
展位规格:品牌画廊展区展板为双面乳白色PVC贴面木制展板,展板规格:高度为3.6 米;一楼特邀推荐展区为2.5 M。
Spec of stand: The wall in gallery zone is double-side milky PVC wooden panel,3M or 3.6M in height.

展位设施:展板、楣板、地毯,每个标准展位(36㎡)配射灯16支、 洽谈桌1张、地柜1个、椅子4把。
Facilities for stand: panel, fascia board, carpet, 16spotlights for standard booth,1 business desk, 1 locker and 4 collapsible chairs.

【专业观众】
Professional Visitors
收藏家、美术馆馆长、博物馆馆长、艺术批评家、艺术家、策展人、艺术经纪人、艺术顾问、艺术爱好者、理论家、社会名流、明星、企业家、财富精英、媒体记者。
Collectors, art museum directors, museum directors, air critics, artists, exhibition planners, art brokers, art consultants, art enthusiasts, theoreticians, celebrities, famous stars, enterprisers, financial elites, news reporters.

【展会日程】
●布展时间:
Exhibition Schedule
2011年12月6日    15:00-17:30
6th Dec.2011         15:00-17:30
2011年12月7日    08:30-17:30
7th Dec.2011         08:30-17:30
2011年12月8日    08:30-12:00
8th Dec.2011         08:30-12:00
●VIP预展:2011年12月8日    14:00-18:30
VIP Exhibition Preview: 8th Dec.2011     14:00-18:30
●公众展期:2011年12月9日至12月12日
Exhibition Period: 9th -12th Dec. 2011
●参展报名截止日期:2011年09月30日
Deadline for application: 30th Sep.2011
【展览场馆】
Exhibition Venues:
广州白云国际会议中心2、3、4号楼一、二层(中国广东省广州市白云大道南1039-1045号)
1-2/F, Building 2,3,4,Guangzhou Baiyun International Convention Center(#1039-1045,Baiyun Avenue South, Guangzhou,Guangdong,P.R. China

强大的宣传攻势  构筑城市艺术长廊
2011年,广州艺博会宣传规划战略性调整,配合广州市政府建设“世界文化名城”的战略规划,在国内率先提出“城市艺术长廊”的概念。整合各类媒体、广告资源,优先推广画廊,将90%各类广告资源直接宣传参展作品,为宣传艺术佳作、营造城市艺术氛围起到更强有力的支持。
With Guangzhou municipal government strategic plan “City of World Culture”, Guangzhou Art Fair adjusts the publicity and takes the lead in putting forward the concept of “Urban Art Gallery”, integrating all kinds of media and advertisement, popularizing galleries and putting their works in ads to play a powerful support to promote masterpiece and create the atmosphere of urban art.

1.推广计划步步为营 Overall promotion

通过展会邀请函、新闻发布会,展会快讯、行业报道等丰富的推广途径,针对性的对国内外专业观众传递博览会信息,为海外及国内观众量身定做适合他们的推广计划,以帮助他们和参展商得到广泛的交流机会。
We will broadcast the Art Fair information to professional audiences at home and abroad by varieties of promotions such as invitation, news release conference, exhibition information and report, and help them make proper promotion plan to assist them in communicating well with exhibitors.

2.买家邀约全面周到 Considerate Invitation to Buyers

我们利用以往积累的海量买家资源,通过多种途径邀约来自中国、亚洲和全球的大量高端买家参与广州艺博会,为特邀买家提供全程的贵宾服务,提供往返机票以及酒店住宿。预计到场有效买家将达到2万人。
With the previous cumulative buyers' information, we will selectively invite the top buyers to GIAF2010 from China, Asia and all over the world, and provide them with VIP services including round-trip tickets and hotel accommodations. It is estimated that there will be up to 20,000 buyers present.

3.科学可续合理的广告推广 Reasonable Advertising and Promotion
将在珠江三角洲的地铁、户外、报纸、高速公路、机场投放艺博会广告,扩大影响力和号召力。
We will advertise through subways, outdoors, newspapers, highways, and airports in Pearl River Delta, to build up our presence and wide our appeal.

4.直邮及短信推广 Direct Mail & Message Promotion
为邀请大量的收藏家、美术馆馆长、批评家、艺术家、策展人、政府官员、社会名流、艺术经纪人、艺术爱好者、财富精英到会参观,我们准备了大量的VIP邀请函及参观券,通过直邮或派送的方式送达目标观众。同时,短信推广中心也将不间断地向珠三角地区目标观众发送艺博会信息。
In order to invite numbers of collectors, art museum directors, critics, artists, exhibition planners, governmental officers, celebrities, art brokers, art enthusiasts and financial elites, we have prepared abundant VIP invitations and visiting tickets to mail directly or send to the potential buyers. Meanwhile, our Message Promotion Center will also unremittingly send messages about Art Fair Information to potential visitors in Pearl River Delta.

5.主办单位鼎力组织 Best Efforts of Sponsor

主办单位中国美术家协会将积极、主动组织并发动旗下5000余会员出席博览会。
The sponsor - China Artist Association will take active part in organizing all members (more than 5000) to take part in the Fair.

6.合作媒体 Cooperative Medium
电视:中央电视台、凤凰卫视、东方卫视、北京卫视、广东卫视、湖南卫视、旅游卫视
TV Stations: CCTV, Phoenix Television, Dragon TV, BTV, GDTV, Hunan TV and Travel TV
报纸:中国日报、南华早报、文汇报、南方都市报、广州日报、中国证券报、人民日报
Newspapers: China Daily, South China Morning Post, Wenhui Newspaper, Southern Metropolis Daily, Guangzhou Daily, China Securities Journal and People’s Daily
杂志:胡润百富、艺术财经、画廊、艺术家、世界艺术、艺术地图、生活元素、时尚先生
Magazines: Hurun Report (Luxury Business Portal), Art Value, Gallery, Artist, Artron, Art Map, Life-Element, Hiesquire
网站:中国美协网、雅昌艺术网、东方视觉、艺术国际网、今日艺术网、当代艺术新闻
Websites: China Artist Association, Artron.net, iONLY.com.cn, artintern.net, artnow.com.cn, cansart.com.cn
国外媒体:artnet、artinasia 、Bloomberg TV、AAC、eyemazing、artlink、flashart、artprice
Foreign Mediums: artnet, artinasia, Bloomberg TV, AAC, eyemazing, artlink, flashart, artprice

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关键字:广州国际艺术博览会,广州艺博会,艺博会
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